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IMSTA FESTA 2011 was a Stunning Success
Over 1000 Visitors
On September 24, 2011, IMSTA held its 2nd Annual Expo in New York City. Over 1000 attendees came to IMSTA FESTA to celebrate music technology, see the latest products exhibited by the major music technology companies on hand, and attend the highly educating Shocklee Innertainment Panel Series about music, creativity, and business. Visitors included NYC's community of musicians, producers, engineers, DJ's, artists, managers, studio owners, coders, music students and audio tech enthusiasts. The event was held at the SAE Institute in New York City.
Event Highlights
- Exhibitors included major music software and audio technology companies, showcasing their hottest products and providing an opportunity for visitors to learn first hand from the product specialists in charge of each exhibit.
- Registered visitors received software prizes from a pool of products, incl. Image Line Poizone, Steinberg Sequel, IK Multimedia T-Racks Classic EQ, Cakewalk SONAR X1, Propellerhead Reason 6, Celemony Melodyne Editor, MusicLab RealGuitar, and Native Instruments $50 Voucher for their web store.
- Shocklee Innertainment Panel Series brought together an amazing array of music industry experts such as the Founder and CEO of TuneCore, Jeff Price.
- Founders of some of New York City's best up & coming music related companies presented their organizations, concepts and technologies at the TechCamp.
Although there are hundreds of inspiring comments and we cannot include all of them here, the following is a good representation of how 97% of the attendees felt about IMSTA FESTA 2011:
“I met a bunch of interesting industry people, learned a lot, and made a lot of connections. It was a great way for me, as a student, to learn first-hand from these people. I will definitely go to IMSTA FESTA 2012!” (Noamme E)
Visit the Gallery |
| Ableton |
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| Ableton is a Berlin-based music software company founded in 1999 that produces and distributes software for creating, producing, and performing music. The company principals started Ableton in order to realize their personal quest for a computer-based music-making solution. Some Ableton products include Ableton Live, The Bridge, Electric, Tension, Collision, and Session Drums.
Its revolutionary product, Live, has introduced a new approach to making music with computers both on the stage and in the studio. Live has received outstanding feedback from the international press and artists. There are now several hundred thousand Live users worldwide, and the number is growing fast. |
| Avid |
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From the most prestigious, award-winning productions, to music and movies made at home, Avid creates the technology that people use to make the most listened to, most watched and most loved media in the world. Avid owns several well-known brands in the audio production world including the likes of Protools, M-Audio, Sibelius, and Euphonix.
Like their customers, Avid’s employees are artists and industry experts. More than 50% of Avid’s employees have professional backgrounds in audio and video, and more than 70% use Avid products outside of the workplace. Avid’s innovative digital audio and video solutions continue to revolutionize the art of creative storytelling, and have earned hundreds of awards, including 2 Oscar® statuettes, a Grammy®, and 14 Emmys®. |
| Broadjam |
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| Broadjam provides web-based promotional tools and services for independent musicians, the music industry and fans around the world. One of the world's largest web communities focused on independent music, Broadjam.com hosts a massive online database of searchable songs by artists from all 50 U.S. states and over 150 countries worldwide.
Broadjam helps its tens of thousands of musicians and bands promote their music online. Musicians use Broadjam to, sell music downloads, submit music to film & TV supervisors, build a fan base of Broadjam listeners, enter contests to win prizes and exposure, buy music software, get a musician's website. |
| Cakewalk |
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Cakewalk is the leading developer of powerful and thoughtfully designed products for the modern musician. These products include award-winning digital audio workstations and innovative virtual instruments.
Cakewalk product lines include Sonar X1, Dimension (Pro & LE), Rapture, and Music Creator 6. Millions of musicians worldwide—including Grammy® and Emmy®-winning producers, composers, sound designers, and engineers—use Cakewalk products daily to produce audio for the professional music, film, broadcast, and video game industries.
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| Celemony |
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Celemony Software GmbH is a German music software company that specializes in digital audio pitch correction software. It produces Melodyne, a unique audio editor with advanced pitch and time editing tools that has become the industry standard.
Melodyne has been adopted by a large number of music, game, and film professionals worldwide to create, edit and manipulate vocals and instruments in audio files signals, or generate MIDI data from audio files. Melodyne DNA, or Direct Note Access, allows for independent manipulation of individual notes within chords and polyphonic recordings. |
| Disc Makers |
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Disc Makers was started in 1946. Disk Makers is primarily a CD and DVD manufacturer that caters to independent musicians, filmmakers, and small businesses. In addition to its manufacturing plant in Pennsauken, New Jersey, Disc Makers has offices in New York, Los Angeles, Chicago, Seattle, Atlanta, Nashville, Puerto Rico, Boston and Berkeley, CA.
In 1983, Disc Makers began to actively target its marketing to smaller, independent clients (mostly musicians who needed runs of 500 or 1000) who required more service. Disk Makers is one of the few in the independent music business to fully handle all three basic components: the discs, the printing, and the assembly of the packaging. |
| Electronic Musician |
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Electronic Musician is a monthly magazine featuring articles on synthesizers, music production and electronic musicians. It is not merely a recording magazine as it covers all aspects of music production—performance, recording and technology, from studio to stage.
With in-depth coverage on today’s most influential music makers, reviews and analysis of the latest music technology and hands-on production techniques, the new Electronic Musician delivers editorial quality and audience reach like no other media brand does. |
| Grammy Producers & Engineers Wing |
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| The Producers & Engineers Wing is comprised of more than 5,500 producers, engineers, remixers, manufacturers, technologists, and other related music recording industry professionals; when you join The Recording Academy in the category of producer or engineer, you also become a member of the P&E Wing. As a national membership initiative of The Recording Academy, the Wing provides a vehicle to reach a specific constituency, to craft advocacy positions, and to better address the daily concerns of these individuals.
This organized voice for the creative and technical recording community uses its nationwide network of experts to address critical issues affecting the art and craft of recorded music. Among these issues are: the development and adoption of new technologies; recommendations for best practices in recording, master delivery, archiving and preservation; and support for both music education and education in the recording arts. |
| IK Multimedia |
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IK Multimedia Production is an international music software company which develops music software designed to take advantage of personal computer performance and revolutionize the way people compose and play music. IK’s product line includes the AmpliTube family, the ARC System, Miroslav Philharmonik ,SampleTank, Sonik Synth, and T-RackS.
Its unique approach to innovative music software has allowed the development of one of the widest and fastest growing range on the market: from DJ and re-mixing to loop and sound collections & high-quality effects processors for the studio to cutting-edge software musical instruments for keyboard players and guitarists. |
| Image Line |
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Image-Line is a Belgian software company best known for its digital audio workstation program FruityLoops. Image-Line developed the FruityLoops application from a simple drum machine into a large and complex digital audio workstation now known as FL Studio.
Other Audio and Music Software products include EZGenerator, Vocodex, Drumaxx, and Deckadance. Image-Line continues to develop cutting edge software used all around the world by beginners and professionals alike. |
| Keyboard Magazine |
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Keyboard Magazine is a magazine that originally covered electronic keyboard instruments and keyboardists. However, with the advent of computer based recording and audio technology, Keyboard is now dedicated to covering music performance and technology for the performing, recording, and composing musician.
By combining an editorial emphasis on electronic keyboard and synth technology with content about desktop music production and live performance, Keyboard serves the informational and educational needs of this very influential musician through its continued commitment to serving the MI community with monthly artist and music production/performance features, in-depth instructional columns, music lessons including solo transcriptions, honest and accurate equipment auditions, and extensive reviews of the top and most current recordings. |
| McDSP |
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McDSP is an innovative Silicon Valley audio software company founded in 1998 by Colin McDowell. Beginning with the release of pioneering equalizer plug-in FilterBank for the Pro Tools digital audio workstation, McDSP has continued producing industry acclaimed and award-winning software titles for the pro audio market.
Such products include the 6030 Ultimate Compressor, Analog Channel, DE555 De-esser, and Synthesizer One. McDSP also licenses audio algorithm IP for use in many other fields including gaming audio and iPhone application development. |
| Music Connection magazine |
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Since 1977, Music Connection Magazine is a monthly music trade publication catering to musicians, industry pro’s, and support services. Music Connection exists to serve artists and music people in order to offer connections to the unconnected and to provide exclusive information that can help its readers stay informed of the latest industry news and developments.
From its unique vantage point, Music Connection magazine sets its sights on every aspect of the business. Whether offering music biz survival tips or exploring the factors contributing to breakthrough success, Music Connection examines and defines the realities of music making. Founded on the principle of bridging the gap between “the street and the elite,” Music Connection has built a solid following of active readers by delivering a broad range of content for the songwriter, publisher, producer, studio manager, agent, attorney, publicist, label executive and, of course, the professional and semi-pro musician. |
| MusicLab |
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| MusicLab was formed by a group of multi-talented musicians, composers and software developers. Many years of research in musical theory, musical analysis and artificial intelligence led the MusicLab team to develop several unique technologies.
From these technologies MusicLab was able to create several virtual instruments, which utilize the real instruments’ performing principles on a keyboard. It also allows one musician to play ensemble parts on a single keyboard. These products include the likes of the RealStrat, RealGuitar, and RealLPC. |
| Native Instruments |
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Native Instruments is a leading manufacturer of software and hardware for computer-based music production and performance. Native Instruments products combine outstanding sound quality with far-reaching sonic possibilities, aesthetic interface design with high usability, and comprehensive functionality with an uncompromising attention to detail.
Today, Native Instruments offers an extensive hardware and software product line that covers the whole field of digital music creation, including REAKTOR, MASSIVE, KONTAKT, BATTERY, and MASCHINE. Native Instruments is also spearheading the digital DJ revolution with its TRAKTOR product range. Native Instruments sees itself as a part of a vibrant international music scene, and is in constant communication with artists whose feedback is integrated into the conception and continuous improvement of the products.
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| Pianoteq |
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Pianoteq is a software keyboard instrument family from Modartt that uses virtual modeling techniques to emulate the piano, harpsichord, electric piano and vibraphone. It runs in either stand alone mode or as a VSTi musical instrument, is MIDI controlled, and runs on Microsoft Windows, Mac OS X and Linux platforms.
Modartt describes Pianoteq as being a "fourth-generation" piano (first generation being acoustic pianos, second generation electric pianos, and third generation being sample-based software pianos) In this fourth-generation piano instrument, the sound is created from scratch using mathematical algorithms to generate electric piano and acoustic piano sounds. To allow complete artistic control, there are several optional sampled acoustic noises added (such as pedal thump, key release, and hammer thumps). |
| Propellerhead Software |
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Propellerheads Software is one of the world's leading makers of software musical instruments. It pioneered the concept of computer based software synthesis, invented the concept of "recycling" sampled sound material and continues to raise the bar for quality, usability and new technology in software based music making. The company's two key software products are Reason and ReCycle. Both of these titles have won prestigious international awards, including two of the coveted MIPA award.
In addition, Propellerheads Software has developed several key technologies adopted by all the major players in the music software industry: ReWire, REX2 and Remote. Propellerhead Software's role in this scenario is to provide the software tools that the musicians need to realize their musical dreams. Propellerheads products are used in studios of all sizes all over the world. |
| Shocklee Innertainment |
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| Widely attended across the U.S. in cities such as New York, Los Angeles and Atlanta the Shocklee Innertainment Panel Series is highly regarded as being on the cutting edge of audio production, music and the entertainment industry. The Shocklee Innertainment Panel Series is no stranger to SAE in New York City, having produced their series there at the Remix Hotel events since 2004. Always presenting fresh perspectives and bringing together the top industry leaders we can't wait to see what surprises Shocklee has in store for IMSTA Festa as these panels will be sure to be standing room only!
Previous Shocklee Innertainment Panel Series panelists have included:
Tony Masterati [John Legend, Mary J. Blige, Mariah Carey], Bob Power [The Roots, Erykah Badu, D'Angelo], Carmen Rizzo [Seal, Paul Oakenfold, Tiesto], Herb Powers [Chris Brown, Mariah Carey, Toni Braxton], Howie Weinberg [Masterdisk Studios; The Clash, Nirvana, The Beastie Boys], Bassy Bob Brockman [John Mayer, Christina Aguilera, Faith Hill], Just Blaze [ Kanye West, T.I., Rick Ross, Busta Rhymes], Ken Lewis [Fallout Boy, Kanye West, Janet Jackson], Pete Rock [Nas, Run-DMC, Busta Rhymes], Marley Marl [LL Cool J, TLC, Fat Joe], King Britt [Saturn Never Sleeps; Macy Gray, Tori Amos], Gabriel Roth [Daptone], Kode 9 [Hyperdub Records], Buckshot [Duck Down Records, Boot Camp Click], Jeff Price [Tunecore], Don Cannon [Young Jeezy, Fabolous, Bow Wow], Corey Smyth [Talib Kweli, Jean Grae, Mos Def], Peter Kirn |
| SSL |
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For over 30 years Solid State Logic has been at the leading edge of pro audio technology development. Devotion to excellence, technological innovation and a deep understanding of the needs of users has enabled SSL to design and manufacture a wealth of ground breaking products that enable engineers and producers to work faster and sound better. The legacy continues with a current product portfolio that offers benchmark audio quality and streamlined workflow solutions for everyone from the project studio producer to large scale commercial recording facilities. www.solidstatelogic.com
At IMSTA FESTA 2011 SSL will be showing the Matrix and Nucleus DAW controller/mixers, XLogic SuperAnalogue™ rack processors, XLogic I/O and Duende Native plug-ins. SSL product specialists will be on hand to answer questions and give one-to-one product demonstrations. |
| Steinberg |
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Steinberg has been providing award-winning music and media production tools to music, game, and film professionals since 1984. Today, Steinberg is one of the world's largest manufacturers of audio software and hardware, with more than 1.5 million users worldwide using Cubase, Nuendo, Wavelab, and Halion.
The Steinberg range of products is used in all aspects of modern digital audio processing. These products form the backbone of facilities specializing in music composition and production, mastering, restoration, broadcast, sound design, audio post for the film industry among many others. |
| Tech Camp |
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TechCamp Presented by Shocklee.com
Come meet & network with the community of future music, audio & creative technologies.
The founders of some of New York City's best up & coming companies will be in the building and presenting their organizations, concepts and technologies. All day long @ IMSTA FESTA 11am-7pm |
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Shocklee Innertainment
Widely attended across the U.S. in cities such as New York, Los Angeles and Atlanta the Shocklee Innertainment Panel Series is highly regarded as being on the cutting edge of audio production, music and the entertainment industry. Always presenting fresh perspectives and bringing together the top industry leaders we can't wait to see what surprises Shocklee has in store for IMSTA FESTA as these panels will be sure to be standing room only! |
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TuneCore
TuneCore is an online distribution service which offers musicians and other rights-holders the opportunity to place their music into online retailers such as iTunes, AmazonMP3, Zune, and others for sale. TuneCore is the largest distributor of music today and has one of the highest revenue-generating music catalogs in the world. In the past two years TuneCore Artists have sold over 400 million units and generated over $250 million dollars in revenue. Jeff Price is the Founder and CEO of TuneCore, along with co-founders Peter Wells and Gary Burke. |
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Topspin
Topspin is a technology company that provides e-commerce and marketing software & services for artists, their representatives, and their business partners. Topspin’s mission is to empower independent artists to build sustainable businesses, and to supply established artists, record labels, and managers with tools that allow them to operate in the modern music industry. Topspin was founded in 2007 by Peter Gotcher and Shamal Ranasinghe. |
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SonicScoop
SonicScoop is a pioneering online destination that provides New York City’s thriving music and sound production community with a vital central hub. SonicScoop is sharply focused on covering and connecting area production/engineering talent and facilities with the thousands of artists and projects that make NYC a leading creative center for music and sound. A comprehensive media company, SonicScoop was founded by two of the music industry’s leading technology journalists — Janice Brown (EQ, Mix, Pro Sound News) and David Weiss (NYC Editor, Mix) — and web + audio specialist/CTO Mark Kondracki (OutLoud Audio, JumpNYC). |
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Create Digital Music
Create Digital Music is a webzine and community site for musicians using technology. Our unique and influential audience reads daily for the latest news, tips, reviews, and features on digital music making. As a change of pace from the usual, unfiltered product news, independent contributors focus on ahead-of-the-curve tools, DIY music making, emerging trends, advanced software and experimental interfaces, gaming technology, retro 8-bit music, and other themes. Create Digital Music is the creation of Peter Kirn, a composer, musician, media artist, and author; he now leads a staff of regular contributors. |
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Future of Music Coalition
Future of Music Coalition is a national nonprofit organization that works to ensure a diverse musical culture where artists flourish, are compensated fairly for their work, and where fans can find the music they want. FMC’s activities are rooted in the real-world experiences and ambitions of working musicians, whose perspectives are often overlooked in policy debates. Over the years, FMC has provided an important forum for discussion about issues at the intersection of music, technology, policy and law. Guided by a firm conviction that public policy has real impact on the lives of both musicians and fans, FMC advocates for a balanced approach to music in the digital age — one that reflects the interests of all stakeholders, and not just the powerful few. Founded in June 2000 by musicians, artist advocates, technologists, and legal experts, Future of Music Coalition works to ensure that musicians have a voice in the issues that affect their livelihood. |
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Wire to Ear
Wire to Ear is a popular pro-audio weblog with daily articles on creating music with computers, sequencers, plug-ins, synthesizers, microphones and more. It contains on going discussions about songwriting, the music business, promotion, live performances, publishing, royalties and music other issues. Wire to Ear’s executive editor is Oliver Chesler (The Horrorist). |
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SoundExchange
SoundExchange is a non-profit performance rights organization that collects statutory royalties from satellite radio (such as SIRIUS XM), Internet radio (like Pandora), cable TV music channels and similar platforms for streaming sound recordings. The Copyright Royalty Board, which is appointed by The U.S. Library of Congress, has entrusted SoundExchange as the sole entity in the United States to collect and distribute these digital performance royalties on behalf of featured and non-featured recording artists, master rights owners (usually record labels), and independent artists who record and own their masters. SoundExchange’s Board of Directors is a balanced representation of all parts of the music industry. Major and independent labels, recording artists, artist representatives, and interested coalitions all have a seat at the SoundExchange table. |
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PRO STUDIO APP
NovLegLLC products provide mobility for people making music on the go by offering new perspectives in audio applications for portable devices. Their products are used by professional and amateur music creators alike. One such product is ProStudio App for the iPhone, which is a Mobile multi-Track Recording Studio in your Pocket. NovLegLLC applications combine the new possibilities offered by embedded systems with easy-to-use functionalities, appealing designs, stable rendering technology and real-time processing. |
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EVOLVER.FM
Evolver.fm is a daily blog that tracks and analyzes the music apps scene. The publication was launched to give app developers the forum that they need in order to inform the public that their products exist. Editor in chief, Eliot Van Buskirk, believes that app developers might just be what would save the day for the music industry, since these developers, large and small, are already creating new ways for people to discover, manipulate, and pay for music. |
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TOMAHAWK
Tomahawk Player is a new breed of open-source media player, which is free to download and use. At its core, Tomahawk is a tool for resolving a myriad of music sources against a local, shared, or even service-provided library. There are several features that make Tomahawk a useful tool to use. First, it locates the music on all of your computers (i.e. home and work), and connects with your friends’ libraries as well, to create one big library. Then, it lets you build playlists from that music — playlists that can come from MOG, Rdio, Last.fm, Apple.com, YouTube, and a variety of other places. This is “portable” music in another sense of the word — as in portable between services, websites, people, and so on. Regardless of music’s source, the Tomahawk client acts as a centralized, iTunes-like software player to keep track of it all, unifying a wide variety of services in one simple dashboard. |
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GOBBLER
Gobbler is the backup, transfer, and organizational tool for managing audio project files and assets. Gobbler solves some of the most frustrating problems that musicians and producers face on a daily basis, without getting in your way or changing the way you work. Gobbler integrates with most major DAWs to help you keep your files secure, expedite the process of sending and receiving, and provide access to them from anywhere with an internet connection. With Gobbler, you’ll never lose a project again. It’s extremely powerful, but simple to use. |
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Swift.fm
Swift.fm allows brilliant artists to connect with fans and push their music everywhere these fans may be. Swift.fm is one of the best ways to share, discover and discuss music. Use Swift.fm to connect with artists, labels and friends online, on your phone and on Facebook and Twitter. |
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Sample Lab
Sample Lab is a full-featured sampler/sequencer made exclusively for iPad. With a professional set of features packed into a simple, multi-touch interface you can skip the learning curve and start making tracks within minutes |
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| Waves |
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Waves has grown into one of the the world’s leading provider of software-based audio signal processing tools, while expanding to meet the demand for Waves processing in hardware-based products. Some of their most Popular Plug-ins includes L2 Ultramaximizer, MaxxVolume, Z-Noise, C4 Multiband, Waves Tune, L3-16 Multimaximizer, and IR1 Reverb.
Waves’ current product line has increased to over 60 processors that have been embraced by the audio industry in music production, film, post, and broadcast. In fact, the name Waves itself has become synonymous with top-of-the -line audio processing, and the company’s products are used where superior quality is a pre-requisite: hit records, major motion pictures, and top-selling games worldwide. |
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